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Virtual Integrity
At this stage in my career with the dailyjob demands and pressures,
playing Scrabulous with my friends, listing all of the things I should
have done today (but didn’t) and avoiding messages (or “pokes”)
from old acquaintances I’ve not spoken to since high school just
aren’t going to be big productivity-enhancers for me. There’s no
doubt that Facebook can provide meaningful social connections;
but it also can be a huge productivity killer. And that’swhat I don’t
need more of in my life.32
Wailgum may be on to something. Larry Chase predicts that some
innovative travel agents will start to offer “Internet-free zones”33—
with no cell phones, no Internet, no fax machines. Of course, you
can always go camping with the family to get disconnected and
back to nature. Or can you? The Sierra National Forest and the
Yosemite National Park now have wireless Internet in their camp
ground areas.34Other state and national parks and campgrounds
will surely follow suit—but that just reconfirms our need to learn
when to say yes and when to say no to technology.
One concluding thought on balancing online and offline life:
an im portan t answer in this area comes from ou r prayer life.
I try to remember to say a short, simple prayer before I en ter
cyberspace—especially if I ’ll be researching and visiting many
websites. Prayer shows deferential recognition that you’re no t
just in a physical battle. There is a spiritual dimension to navigat
ing cyberspace, and we need God’s help. Which leads us to the
sixth habit in faithfully navigating the brave new Web: practice
humble authenticity.
Habit #6: Practice Humble Authenticity
Proverbs tells us, “When pride comes, then comes disgrace, but with
humility comes wisdom.”35Why humility? Quick, simplistic answers
can’t possibly compete with the well-thought-out methods that are
constantly being deployed, enhanced, and updated by expert mar
keters in cyberspace. These Web gurus use metrics to gauge what
works and what doesn’t. Didn’t click today? That temptation will
be fine-tuned and slightly different tomorrow.
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